This comes off like a less saturated My Bloody Valentine, which is a common enough touchstone in 2012 but represents a good look for this Philly quartet. "Pink Ruff" is the title track from their upcoming album which comes out in - damn! - January? For real?
And lest you think you were the first to draw the LeVar Burton references, yes, the band used to be called Reading Rainbow. Them ceast and desists are a motherfucker.